Insight, Impact, Innovation
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Many of our technology clients are Fortune 500 retailers that represent the devices and gadgets consumers love to use.

We are proud to be strategic partners that enable them to lead their markets by making smarter, faster and more accurate decisions.

Who We Serve

Fortune 500 Technology Company - We help one of the leading technology companies with marketing effectiveness and optimization, market opportunity analysis and understanding drivers for customer and partner satisfaction.

Top 5 software and software services firm – One of the leaders in enterprise applications in terms of software and software services. Our marketing analytics solutions enabled them to scale their upsell and cross sell efforts, optimize their marketing spends and enhance ROI of their event based marketing.

Leading gaming firm – One of the most respected gaming companies. Our marketing mix solutions helped the client transform their marketing planning and enhance their marketing ROI.


  • Worldwide Director, Global Knowledge Management
    Top 5 FMCG Company
    5/5 on all parameters: Overall engagement, Business value provided, Rating against other consultants... NPS 9/10. The Fractal Team's attention to detail and resourcefulness is absolutely among the best I have ever experienced with an external supplier and even within company.

  • Business Leader, Cross Border Marketing
    Global Payment Provider
    Always timely and fantastic work - all the airline, tourism, client decks, business cases, results tracking, quarterly dashboards, etc. Extremely positive approach demonstrated over the last 6 months. Good collaboration and helpful attitude towards other departments as well.

  • Data and Analytics Manager
    Top 5 technology company
    "Fractal has been good with brainstorming and coming up with creative solutions to problems posed to them."

  • Consumer Insights and Marketing Intelligence
    National media giant
    Team is talented, hard­working, proactive, and very easy to work.

  • Senior Market Research Manager
    Fortune 100 Technology Company
    Fractal has come up to speed very quickly on some difficult modeling problems, providing excellent base solutions, as well as offering innovative enhancements and tools that exceed my expectations and make my work much easier.

  • Customer Insight Manager
    Global Online Store
    When working on pricing analysis for category plans, Fractal's commitment to delivering the insight in a clear and useful way was great.

  • VP and Head, Database Marketing
    World's leading Retail Bank
    Fractal has delivered to us powerful response models, helping us increase response rates by as much as 30%. Fractal's strong analytics capabilities and excellent understanding of the banking business, helped deliver solutions that solve real business problems effectively. Their professional approach in managing delivery ensured that our expectations were exceeded through the engagement.